Design & Innovation
Heritage Meets Imagination.
At The Dubai Concept, design is at the heart of everything we do. Our founder, Zohra, is a product design and business graduate from the renowned Parsons School of Design in New York City, where she spent four years shaping her creative vision and working with leading global brands such as Donna Karan. She later went on to design tins for major retail chains across the US and UK, bringing together storytelling, artistry, and commercial insight.
Today, our design network spans across London, where our seasonal collections are created to suit the European and UK markets, and India, where rich Aesthetics and artisanal influences come to life. Blending Dubai’s cultural soul with international design sensibilities, we craft tins and packaging that aren’t just containers—they are timeless expressions of gifting, heritage, and luxury.
For Us, Every Tin Tells A Story.
Design & Innovation
At The Dubai Concept, design is at the heart of everything we do. Our in-house creative studio blends imagination, technical precision, and cultural storytelling to craft exceptional tins. This is how we do it.
Original Concepts
We don’t just design tins — we design experiences. Every piece starts with a bold concept, inspired by Dubai’s vibrant heritage, modern skyline, and cosmopolitan spirit. From crescent moons and stars to intricate regional patterns, we create moulds and shapes that are completely unique to us and instantly recognizable.
Advanced Visuals & Prototyping
Using 3D visuals and precision prototyping, we bring your ideas to life early in the process. This ensures every detail—from embossed finishes to metallic highlights—is carefully refined before production, making each tin both beautiful and functional.
Finished Artwork
Our design team collaborates with the finest artists to deliver production-ready artwork that balances luxury with authenticity. Every motif, color, and finish is chosen to celebrate local culture while appealing to global tastes, ensuring our tins are more than packaging—they’re keepsakes.
Shaping The Extraordinary
Unlike ordinary tins, our molds push creative boundaries: crescent-shaped boxes, star-inspired tins, caravans, houses, and spectacular sculptural designs that stand out on any shelf. Each piece is engineered with the precision of a collector’s item, ensuring it delights both in presentation and in practicality.
Summer In Dubai Design
At The Dubai Concept, every tin is a canvas of imagination. Inspired by Dubai’s sunlit beaches, vibrant skies, and iconic landmarks, our Summer in Dubai design captures the joy of family holidays and the city’s dynamic spirit.
Beyond The Tin
We also design complete retail solutions—from trays, cartons, and swing tags to full pallet displays—ensuring every product is store-ready, logistically efficient, and presented with maximum impact.
With every tin, we’re not just packaging food—we’re telling Dubai’s story, one spectacular design at a time.
